Mrs. Gloria: “The current television is joy and displeasure for Brazilian households”

Mrs. Glória watches TV while performing the tasks in her kitchen. She likes to watch news to be always informed: “Anyone who stands in time will rot,” she believes. She likes “healthy” programming, such as Catholic programs, documentaries showing places unknown to her, and comedy shows. For her, the current television is: “joy and displeasure for Brazilian households.” That’s because while it offers good programming, it also offers bad ones, especially in soap operas.

Mrs. Gloria said that certain approaches to soap operas bring a bad influence on children: “What are we showing to the children? You teach the child that he has to have respect for the human being, but what do soap operas show? “she complained. She cited as an example the family relationships shown in the Globo soap opera “Avenida Brasil”. “No one respects the father or the mother, those damned offenses, so much profanity, sex scenes. Is that right?”, she questioned.

Even so, she admitted seeing soap operas, because she said that she turns on the television and does not have many options of programs to watch at those times. “So you start getting involved and you want to see the end of the story,” she explained as she recalled the time she was following soap operas on the radio and imagining the scenes without her hearing about sex.

Mrs. Glória, who has been following Brazilian TV since her early years, recalled the innocent humor of her pioneering programs and restored the expression “televizinho” (teleneighbor) from her memories: “That neighbor with a higher purchasing power bought a television and we went in his home watch TV programming”, she said.

She shares the feeling she had while watching TV for the first time: “I thought it was too beautiful and I thought people were in there,” she said.

Mrs. Gloria said that her television set is one of the oldest. “You want to ask me if my TV is plasma?” “No, no! It has a tube back,” she explained.

On digital TV, Mrs. Glória said she knows the image is clearer, and that the TV set fits anywhere. She has heard of digital TV interactivity and other advances of this technology in a television news program. “When you least expect it, you will not be talking to the television, but with someone who will not be talking to you,” he said. is inside her own home”, she warned.

Interview: Intermídia Cidadã (Fundação Tide Setubal)

Excerpt from: Feitosa, Deisy Fernanda. A televisão na era da convergência digital das mídias. Uma reflexão sobre a comunicação comunitária [tese]. São Paulo: , Escola de Comunicações e Artes; 2015 [citado 2018-07-25]. doi:10.11606/T.27.2015.tde-24112015-101553.)

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