Foto: Simona Luchian

We built this platform with the purpose of gathering a series of testimonials from viewers who draw a relation between their lives and the history of television. They also speak on the influence TV has in their daily lives, considering its positive and negative aspects. These are memories of an encounter between the viewer’s life and one portrayed on screen. We want to build a collaborative environment that also functions as a repository of academic papers and audiovisual documents on the history of television.

This museum is part of Deisy Feitosa’s post-doctoral research at the Center for the Study of Diversity (University of São Paulo) and integrated with Obted (Brazilian Digital TV Observatory and Technological Convergence), a project coordinated by instructors Almir Almas and Deisy Feitosa.


The Internet has become a place where ideas and knowledge are shared. It is a place where one can find information and entertainment. It is also a window into global socio-political and economic context, as well as a place for social mobilization. Even with all its technological improvements, television seems far from being a more democratic and inclusive tool. What can we do to promote progress? This research project aims to end ongoing discussions about the dissatisfaction caused by free content offered through land-based, analog TV. We also want to stimulate viewers to reflect constructively upon what they want from it and propose solutions for how it can better serve the general population. This will be an opportunity to better understand how digital convergence will amplify what the audience wants from mainstream media and observe processes of contemporary curatorship, collective authorship, and community integration. It will also serve to add value to existing practices of community communication, which have become themselves tools for local development. We hope the ideas ignited by this research will inspire a new way of “doing” television.


Our team has bonded over years of research devoted to television and its technology, content, and audience. It is a communication vehicle of undeniable social impact that has become increasingly powerful and present in people’s lives during the digital age.


Founder and coordinator – Núcleo Diversitas – Universidade de São Paulo (USP) – Brazil

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Deisy chose Communication and its tools as the focal point of her professional life. She loves TV for all its potential and because of this, it’s always been her object of research. She really believes TV can improve people’s lives and plays an important role in society by highlighting human dignity, diversity, and the right to information. Deisy is a journalist and broadcaster; she has a Master’s degree in Digital TV and a PhD in Communication Sciences; and is currently a postdoctoral student of Diversities. In her last professional experience, she aided in developing a social technology that supported the Brazilian population during an important technological switch from analogue to digital TV.


                       Associate Researcher – CTR (LabArtetMídia/Obted) – Universidade de São Paulo (USP) – Brazil

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Almir has been a professor of the Department of Cinema, Radio, and Television from the School of Communications and Arts at the University of São Paulo (CTR / ECA / USP), since 2002. He was also head of the Department of Cinema, Radio, and Television from  2016-2018 and a researcher and professor of the Postgraduate Program in Media and Audiovisual Processes from the School of Communications and Artes at the University of São Paulo. He has both a Master’s degree and PhD in Communication and Semiotics from the Pontifical Catholic University of São Paulo (PUC / SP). Additionally, he holds a degree in Psychology and a Bachelors of Psychology from the Federal University of Minas Gerais (UFMG). He is a video artist, producer, and audiovisual director and performs researches into Digital Television, interactivity, video, cinema, electronic art, and Japanese culture. Finally, he directs and performs video art, video poems, and media intervention.



                                     Associate Researcher – Universidade Estadual de Minas Gerais (UEMG) – Brazil

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Cirlene is a postgraduate and undergraduate Pedagogy professor at the State University of Minas Gerais (UEMG). She is linked to the Nucleus of Studies and Research in Education and Languages (NEPEL) and holds a degree in History from the Federal University of Minas Gerais (2000). She specialized in Communication and Cultures from PUC-SP and earned a Master’s degree in Social Communication from the Federal University of Minas Gerais (2007) and a PhD in Education from the Federal University of Minas Gerais (2014). In 2013, she interned at the University of Minho (Portugal) as part of her Doctoral program. She is a researcher at the UFMG Youth Observatory where her work includes television, education, languages, media culture and youth, policies of youth education, schools and diversity, communication and education, and teacher education.


                                   Associate Researcher – Universidade Católica de Brasília (UCB) – Brazil

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Alexandre received a degree in Social Communication from the Federal University of Santa Maria (1985) and specialized in Cinema and TV (2000). He also earned a Master’s degree (2004) and PhD (2009) in Communication Sciences from the Vale do Rio dos Sinos University. He performed research on interactivity in TV while receiving doctoral training at the Sorbonne Nouvelle Paris 3 (France) under the guidance of Professor François Jost. Alexandre is currently a professor of the Master’s Program in Communication and Communication Studies at the Universidade Católica de Brasília. He has vast experience in production and management of audiovisual production, especially in television. He extensively researches digital media scanning, digital TV, Brazilian television, interactivity, narratology, audiovisual content, and digital content. He also coordinates a research group that studies digital and interactive contents.